{"id":4131,"date":"2015-07-09T11:49:59","date_gmt":"2015-07-08T23:49:59","guid":{"rendered":"http:\/\/www.exerciseindustryawards.co.nz\/?page_id=4131"},"modified":"2017-02-21T12:47:36","modified_gmt":"2017-02-21T00:47:36","slug":"nps","status":"publish","type":"page","link":"https:\/\/exerciseindustryawards.co.nz\/aboutheawards\/facility-entry\/nps\/","title":{"rendered":"NPS – Net Promoter Score"},"content":{"rendered":"
What is NPS?<\/strong> \u201dOn a scale of 1-10 how likely are to recommend your gym\/fitness facility to a friend or colleague?\u201d.<\/em><\/p>\n Depending on the score that is given the respondents can be categorised into one of three groups:<\/p>\n Promoters \u2013 giving a score of 9 or 10, Passives \u2013 giving a score of 7 or 8, Detractors \u2013 giving a score of 0-6.<\/p>\n The Net Promoter Score is then calculated as the difference between the percentage of Promoters and Detractors.
\nNet Promoter Score is a simple yet effective tool developed in 2003 to measure customer satisfaction. It is used worldwide for a range of products and services and will involve one simple question;<\/p>\n
\nFor example: If 100 responses come back \u2013 45 of them giving a score of 9 or 10, 30 of them a 7 or 8 and 25 of them 0-6, the calculation would be 45-25 (45% Promoters, 25% Detractors) leaving a score of 20.<\/p>\n